MediaMax Online’s EPK.TV Wins Coveted Bronze Anvil Award, Earning National Recognition from Leading Public Relations Professional Organization
NEW YORK (June 9, 2008) — MediaMax Online received a coveted 2008 Bronze Anvil Award from the Public Relations Society of America (PRSA) for superior performance in the design and execution of an individual tactic within a broader public relations program. Winners of the award were recognized during the 2008 Silver Anvil Awards Evening, held June 5 at the Equitable Tower in New York City.
MediaMax Online received the Bronze Anvil Award in the Online Media Room category for the website WWW.EPK.TV.
EPK.TV provides a centralized press site for the distribution of filmed and televised entertainment publicity videos, images and production notes.
“The Bronze Anvil Award annually celebrates the growing scope, creativity and strategic importance of public relations tactics, and represents the highest level of tactical achievement in the public relations industry,” said Arthur Yann, 2008 Bronze Anvil Award committee chair. “The outstanding work done MediaMax Online is a proud accomplishment that is truly deserving of this national recognition from its industry peers.”
The Bronze Anvil Award was created by PRSA in 1969 to recognize outstanding public relations tactics — the individual items or components that contribute to the success of an overall program or campaign. Bronze Anvil Awards are possible in 63 categories and subcategories, including Media Relations, Newsletters, Web Sites, Feature Stories, Press/Media Kits, Podcasts, Word-of-Mouth and Blogs.
Entries are judged by teams of PRSA members — and others who have specific category expertise — across the country. Only one Bronze Anvil Award and up to two Bronze Anvil Awards of Commendation may be earned in each category or subcategory. No Bronze Anvil is awarded in those categories where the judges feel the entries do not rise to standards set forth for the award by PRSA.
About MediaMax Online
MediaMax Online provides technology-driven distribution and analysis solutions for the marketing and publicity of primarily entertainment industry properties, such as theatrical film releases, network television, home entertainment, talent and industry executives. MediaMax Online provides unique distribution services for electronic press kits, promos, toolkits, spots, public service announcements and television shows. The company’s publicity monitoring service, Daily Buzz service is unmatched in quality and performance. MediaMax Online is a DVS InteleStream company, a leading provider of media content supply chain services.
About the Public Relations Society of America (PRSA)
The Public Relations Society of America, headquartered in New York City, is the world’s largest organization for public relations professionals with nearly 32,000 professional and student members. PRSA is organized into 109 Chapters and 10 Districts nationwide, and 19 Professional Interest Sections and Affinity Groups, which represent business and industry, counseling firms, independent practitioners, military, government, associations, hospitals, schools, professional services firms and nonprofit organizations. The Public Relations Student Society of America (PRSSA) has 296 Chapters at colleges and universities throughout the United States, and one Chapter in Argentina.
Contact:
John Libby
818-566-4151
jlibby@mediamaxonline.com
Events and Trade Shows | June 12th, 2008
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